Social Media Marketing | Omni Channel Marketing
A leading Cake chain shop in South Chennai with over 8 branches wanted to have a Social Media Presence and wanted to highlight the new cake designs that are being delivered to customers daily.
To engage social media followers
To drive more traffic to E-commerce website from Social Media posts
The client tried Social Media Marketing before but couldn’t find any ROI for the same.
Suggestions from us
- Satz implemented a complete measurable Social Media Marketing for the Client.
- Setup the process to do Photoshoot, Edit and post daily cakes.
- A measurable strategy was implemented in all Social Media Channels to identify clicks from each post and profile pages.
- Identified & implemented non-business posts to resonate with the audience to increase engagement.
We increased the traffic from Social Media Channels to E-Commerce Website by 560% in 7 months.
Clients started receiving enquiries and orders in Social Media Chats & DMs from the Cake designs posted in Social Media.
Store Walk-ins also increased, and Customers started making orders for the Cake designs posted in Social Media.